Google Keyword Planner: The Ultimate Guide

Are you wondering how to use the Google Keyword Planner or how to use the Google Ads Keyword Planner? Do you want a step-by-step guide that shows you how to effectively use these tools so you can create profitable paid search campaigns? You came to the right place. In this book, we’ll discuss everything you need to know about using these two essential keyword research tools. 

Our goal is simple: to get your campaign off on the right foot without having to spend hours researching keyword ideas. Whether you’re a seasoned marketer or just getting started with AdWords and Google’s Keyword Planner, this book will provide you with the information you need to create effective video marketing strategies. 

Google Keyword Planner: The Ultimate Guide

The Google Keyword Planner is a free Google Ads tool that helps your business build Search Network campaigns

The Google Keyword Planner is a free Google Ads tool that helps your business build Search Network campaigns by finding keyword ideas and estimating how they may perform. To get started, sign in to your Google Ads account.

Once you’re signed in, you can use the planner:

  1. To search for keyword and ad group ideas
  2. To get historical statistics, like search volume data for keywords
  3. To multiply keyword lists to get new keyword ideas
  4. Enter or upload keywords to see how they might perform

To find new keyword and ad group ideas, go to the “Find new keywords” tab. You can enter words or phrases describing your product or service, your landing page, or any other topic related to your business. 

The planner will suggest a list of related searches, which often include several long-tail variations that you may not have thought of yourself. You can also filter the results by audience demographics like location, language and device type to see if certain groups are more interested in certain types of products than others.

If you’d like to see historical statistics about a set of keywords instead of getting suggestions for new ones, go to the “Get search volume data and trends” tab.

The Google Keyword Planner can show you historical statistics and traffic estimates for search terms that people use to find products or information related to your industry

You know those little things you type into Google search? Those are called keywords, and they’re what people use to find the information or products they want. If you own a business, you probably want to show up when people look for keywords related to your industry. So how do you know which keywords to choose? Well, luckily for us, there’s something called the Google Keyword Planner that can help with this!

The Google Keyword Planner is a totally free tool that shows you historical statistics and traffic estimates for search terms that people use to find products or information related to your industry. This makes it a valuable tool for optimizing your website or ad campaigns, so you can get your content in front of more potential customers.

The Keyword Planner works by letting you enter a keyword or group of keywords that are related to your business. Then it will show you historical statistics and traffic estimates for those search terms so you can see how popular they are, and whether they’re likely to be worth using in your marketing efforts – all without spending any money on advertising! It’s easy to use too: just enter in some keywords (one per line), select a location where most of your customers live, and then hit “Get Ideas!” .

In this article, I’ll cover everything you need to know about getting started with the Google Keyword Planner

Want to know all the ways your business can benefit from using the Google Keyword Planner?

We’re all about helping out—and we can help you find some really cool keyword ideas for your ads!

But before we dive in, let’s talk about why you need a tool like the Keyword Planner in the first place.

You see, there are a lot of tools out there that claim to be able to tell you what your ad will look like on Google. But without actually testing your content with Google Ads, they’re not very useful. That’s because they don’t take into account how much of your keywords you’re already targeting or what types of ads you’re already running.

That means that if those other tools are giving you ideas that don’t make sense for your business, there’s no way to tell why until you’ve tried them out for yourself. The Keyword Planner does just that: First, it shows advertisers exactly where their actual content is showing up on Google and gives them a good idea of where to start. And then it shows where their ads might show up in the future.

1) Start by logging into your Google Ads account

  1. Start by logging into your Google Ads account.
  2. Once you’re logged in, select the Keyword Planner tool in the drop-down menu under Tools & Settings.
  3. Now, search for new keywords by entering a phrase, website, or category into the Keyword Planner search box.
  4. Select Get Started to see your list of keyword options. You can also choose to enter multiple seed keywords if you’d like to compare keywords.
  5. Filter options include monthly searches, competition, and average cost per click. (Note: These are approximate ranges and will change over time.)
  6. Add your keywords to a plan so you can group them together for future reference.

2) In the navigation sidebar, go to Tools & Settings > Planning > Keyword Planner, and choose “Search for new keywords using a phrase, website or category”

Google Keyword Planner is a free tool offered by Google Ads that allows you to find out what are the best keywords for your ads. You can use this tool to create a new campaign, expand an existing one, or find keywords, ad groups, and other related information.

Google Keyword Planner Tool helps you to find the right keywords for your website, blog or business. If you want to use Google Keyword Planner Tool in your marketing campaign then you have to first sign up for a free account with Google Ads. Then follow these steps:

  1. Click on the “Keyword Planner” tab at the top of Google Ads.
  2. Click on “Get started now” button on the right side of the page.
  3. Enter your website URL and select a language from drop down menu.
  4. Enter keywords related to your website or blog topic which are already used by other advertisers.

3) Enter your product or service

Why you should use Google Keyword Planner

Google Keyword Planner is a tool that provides an idea of how often a particular keyword is searched in Google. You can then use this data to shape your SEO strategy and help you figure out which of your content topics are most valuable to your audience.

The tool also allows users to see how much they might pay if they bid on those keywords in AdWords, Google’s advertising program.

4) Then enter your landing page URL into the “Your landing page” field

The Google Keyword Planner is a tool that anyone can use to research keywords for search engine marketing. The planner is part of the Google Ads platform and allows you to explore thousands of keyword ideas and get historical statistics on how those terms have performed in the past.

The Google Keyword Planner is a free tool that anyone can use, but it’s especially useful for people who advertise on Google. The planner can help you find keywords, determine keyword costs, and show you how keywords perform in your area.

When you use the Google Keyword Planner, you’re going to see a few different types of information. Here are some of the most important categories that you should look at when choosing keywords:

Average monthly searches: This stat shows you how many people search for a given keyword each month. If there aren’t enough searches, no one will find your page or ads even if you rank well.

Competition: This stat shows how much competition there is for a given keyword phrase. High-competition phrases are expensive and hard to rank for, so choose search terms with low competition instead.

CPC (cost per click): This stat shows how much it costs advertisers to bid on a given keyword phrase in Google Ads. 

5) Enter your industry under the “Product category” section in the “Targeting” column on the left

Are you having trouble using the Google Keyword Planner? No worries! In this article, we’ll provide a complete guide on how to use it, including everything from setting up an account to understanding the keyword data.

Google Keyword Planner is a free tool that you can use to create and target ads on Google. It’s part of the Google Ads platform and allows you to find keywords for your ad campaigns. This guide will show you how to access it and how it works.

You can use Google Keyword Planner in two ways: to get keyword ideas or to see how well your existing keywords are performing.

The first way is by entering a keyword or phrase that describes what you’re advertising for. You can also enter specific URLs from your site or app if you want more targeted results. The second way is by entering the product category in which your business operates (e.g., clothing, electronics).

6) Click “Get Started” and then

You’ve probably heard of the Google Keyword Planner—the tool that helps you find out how many searches a keyword gets every month. But if you’re like most people, you don’t actually know how to use it! That’s okay, we’ve got your back.

Let’s start with the basics:

  • What is the Keyword Planner? It’s a free tool offered by Google Ads that helps you find out how many searches a keyword gets every month, so that you can inform your content strategy and know what kinds of things your audience is searching for. It also gives you data on related keywords and their search volume so that you can make sure you’re targeting the right keywords in your content marketing plan.

  • Why is this important? Without using the Keyword Planner, your content marketing strategy will probably fail because it won’t be based on any data about what people are actually looking for online—you’ll just be guessing at which keywords will get you more traffic. This can result in wasting tons of time creating content that no one cares about or searching for keywords that don’t even exist yet (and thus missing out on potential success).


Google Keyword Planner is a powerful tool for any search or advertising campaign. It can be used to find the most relevant and popular keywords, generate keyword lists and find related searches. A professional analyst, planner, executive or advertiser should at least know what GKP is and how it works.

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